Nokia held an event in Sydney last evening to announce availability of the Lumia 900 and the budget Lumia 610 on the Australian market, completing the Lumia range for Aussies.
The Nokia Lumia 900 will be available in June from Optus for $0 upfront on the $60 Optus Plan, and major retailers for an RRP AUD$699. The Nokia Lumia 610 has an RRP of AUD$329 and will be available from Boost Mobile in June and from Vodafone and major retailers in July.
Looks like the 900 will initially be available in matt black, magenta, cyan, with white to follow. The 610 will be available in the same colours, and exclusive to Boost until July. In terms of visibility and getting the OS into peoples hands, the 610 while reasonably priced, is the better chance, the 900 is still a good price compared to other phones on the market.
Nokia Australia’s managing director, Chris Carr, said, “We are seeing real momentum for our Nokia Lumia smartphones among consumers and business users since launching the Nokia Lumia 800 and Lumia 710 in March, as well as increasing developer interest and exponential growth in our ecosystem.”
“The introduction of the new Nokia Lumia 900 and Nokia Lumia 610 has been very well-received overseas, and we expect a similar consumer reaction here.
The hype surrounding the Lumia 900 makes it the most anticipated Windows Phone to come to the country. Be it down to Nokia’s great marketing, or the the solidity of the OS, there is now a Lumia available for all pockets, in all price ranges. Nokia’s been clinical in it’s approach, and sees Australia as a haven for Windows Phone devices, to the extent that it is solely concentrating on the OS here, for now.
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